INDUSTRY LEADING CONVERSION

See how Pinwheel Prime dynamically routes each user to the most optimized conversion experience.

INDUSTRY LEADING CONVERSION

Pinwheel Deposit Switch covers 100% of U.S. payroll scenarios with flexible switch methods across our network of 17k+ partners.

Pinwheel PreMatch

Pinwheel PreMatch, achieves the industry's best conversion rates with the  only 100% credential-less solution. Our latest innovation is made possible by first-of-its-kind, real-time income data sharing via our proprietary network of payroll partners.

I-9 match eliminates need for user-entered payroll credentials and reduces fraud
Personalization drives intent
Frictionless UX improves conversion
Up to 20% coverage

Pinwheel NativeLink

Our device-enabled solution increases conversion and enhances security by leveraging saved passwords or biometrics to authenticate a user's payroll record from their personal device.

20%-30% conversion lift
65% faster new account funding
30 day implementation
Up to 85% coverage

Pinwheel SelfLink

We revolutionized the direct deposit switch experience with our flagship product, SelfLink. Users are offered a choice of two easy ways to make a switch:   credentialed login or payroll lookup.

20% conversion lift
65% faster new account funding
30 day implementation
Up to 95% coverage

Pinwheel Forms

For exception scenarios not available for automated processing, we make customer switches easier with ready to submit, pre-filled forms.

Easier, more intuitive process improves NPS
Form pre-fill decreases errors
Works for every exception scenario
100% coverage

WIN PRIMACY

Pinwheel customers have achieved results including:

+
11
%
AVG Balance Value
-
65
%
Time to 1st Deposit
+
14
%
Lifetime Value

ACCELERATE PRIMACY DAY ONE

Direct deposit switch is just the beginning with payroll data powering your onboarding journey.

“72% of consumers say they would be more likely to make a bank their prime bank if it offered Pinwheel Prime at acquisition.”
Savanta Research
February 2024

Our omnichannel solutions allow you to activate primacy campaigns across the customer lifecycle.

Digital
Pinwheel digital solutions easily integrate with your app, decisioning engine, and user experience via flexible APIs.
Smart Branch
Deliver payroll data connectivity in-branch to streamline important processes such as direct deposit switching, income and employment verification, and more.

PRIMACY IN PERSONALIZED BANKING: A moving target

Learn about changes to consumer behavior that have affected financial institutions' ability to achieve and defend primacy.
GETTING STARTED IS EASY

Let’s talk about how Pinwheel can deliver game-changing results for your acquisition funnel.